Free local-only agency planning tool

AI Visibility Audit Pricing Calculator

Model the delivery economics behind a client audit before you quote it. Enter your hours, internal labor cost, direct costs, and target gross margin to calculate a transparent fee floor.

Boundary

The result is a planning estimate, not a market-rate recommendation, appraisal, or revenue forecast. Validate scope, demand, taxes, payment fees, and client value before sending a proposal. No calculator can guarantee a sale or margin.

Transparent margin math

Build a fee from delivery cost.

The calculator runs entirely in your browser. Signal OS does not receive, save, or transmit the numbers you enter.

Target fee = delivery cost ÷ (1 − target gross margin)

Estimated delivery cost$1,600

Hours × internal cost, plus direct tools and expenses.

Target client fee$4,000

The fee implied by your chosen cost and gross-margin inputs.

Estimated gross profit$2,400

Target fee less modeled delivery cost, before tax and unmodeled fees.

Agency edition payback1 project

Projects whose modeled gross profit would cover the $349 one-time Agency price.

Use the output carefully

Three checks before you quote.

01 · SCOPE

Count the actual work

Include prompt design, observation, evidence capture, competitor review, analysis, reporting, client calls, revisions, and project management.

02 · COST

Use internal cost, not billing rate

Your internal hourly cost is the economic cost of delivery. The calculated fee adds the margin you need on top of that cost.

03 · VALIDATE

Check buyer value and demand

A mathematically sound fee can still be wrong for a market. Compare the scope, proof, alternatives, urgency, and client decision before quoting.

Pricing questions

What the math does—and doesn’t—say.

How should an agency price an AI visibility audit?

Start with a defined scope and realistic delivery cost. Divide that cost by one minus your target gross margin, then validate the result against buyer value, competitive alternatives, and your evidence of demand.

Is gross margin the same as markup?

No. A 60% gross margin means delivery cost is 40% of the client fee. Adding a 60% markup to cost produces only a 37.5% gross margin.

What costs are not included automatically?

Taxes, payment processing, sales time, refunds, subcontractor variance, and any work outside the entered hours and direct costs are not added automatically.

Does this calculator save client or pricing data?

No. The calculator is static and runs locally in the browser. It has no account, form submission, analytics request, or data-storage step.

From estimate to delivery

Turn one defensible quote into a repeatable client workflow.

The free calculator models one scenario. Signal OS Agency adds the commercial-use audit system, detailed pricing and margin workbook, 30-day roadmap, and client reporting assets.

Founding prices end August 3, 2026 at 2:22 PM Pacific. Stripe verifies payment before releasing the purchased ZIP.

Agency · one-time license $349

For consultants and agencies delivering paid AI visibility audits to clients.

  • Commercial client-use license
  • Full pricing and margin calculator
  • 30-day roadmap and reporting workbook
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